Voice of the Customer

Island Data is the premier Voice of the customer solution for companies today. With the advent of web 2.0 applications, it’s become increasingly important for companies to listen more closely to the voice of the customer. Customers are providing companies with a wealth of feedback about their products, whether it’s through emails to customer support, survey responses, blog or web forum postings, and the way your company handles customer feedback can have a huge impact on its success.

In today’s customer-empowered environment, organizations need a way to systematically and comprehensively listen and respond to the voice of the customer. And Island Data’s voice of the customer solution helps companies collect, analyze and categorize customer feedback of all types to help companies respond faster and more effectively to customer input.

With Island Data’s voice of the customer solution you can:

• Capture all of your customer feedback. Island Data captures input from multiple sources, allowing you to get a complete view of all your customer issues and opportunities.
• Turn unstructured, anecdotal comments into measurable and manageable metrics. Now your customer feedback is categorized and displayed in easy-to-understand charts. You can track how frequently customers provide feedback about specific issues, and watch as the frequency decreases as you address these issues.
• Get alerts about new issues before they become major problems. Island Data works as a virtual smoke detector, sniffing out issues that are bubbling up, and notifying you when something demands your attention. That way, you can respond quickly, averting major customer issues